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The domain states the following, "Welcome toJ and G Blinds Ltd." I analyzed that the web site stated " We hope you can find everything you need on our website." They also stated " If you have any questions why not give us a call or take a look at our Facebook page. With a variety of products to choose from, including Vertical, Roller, Venetian, Conservatory and Roman Blinds. We specialise in perfect fit blinds and sealed units. Were sure youll be happy working with us. Why not take a look around our website and if you have any comments or questions, please feel free to contact us." The meta header had Ltd as the first search term. This keyword was followed by Cambridge, Cambridgeshire, and cambridge blinds which isn't as important as Ltd. The other words they uses is blinds cambridge. willingham blinds is also included and will not be understood by search engines.